The good news, though, is that drug epidemics do fade considerably — usually because reduced supply and demand eventually diminish the number of new addictions, experts say. And that history offers some hope for the future.
The 1800s: Better — And More Dangerous — Medicines
Most U.S. drug epidemics over the past two centuries were sparked by pharmaceutical companies and physicians pushing products that gradually proved to be addictive and dangerous. In the 1800s the drug was often opium, usually sold as a liquid in products like laudanum, and given to patients for pain or trouble sleeping. Mary Todd Lincoln, President Lincoln’s wife, took it for headaches and became addicted.
The drug was also used to get high. “Opium fiends” smoked it in opium dens like those in San Francisco’s Chinatown. Rev. Frederick Masters, a 19th century Methodist missionary, described opium dens in that city as dark, fumy basements “sepulcher-like in their silence save for the sputtering of opium pipes or the heavy breathing of their sleeping victims.”
The young nation’s drug problem grew because of morphine, a painkiller derived from opium through a chemical process that was perfected by E. Merck & Company of Germany. It made battlefield injuries more bearable for Civil War soldiers, but so many veterans got hooked that morphine addiction was sometimes called “the army disease.”
It would get worse. Cocaine and heroin were soon developed — in part to help morphine addiction.
Merck introduced cocaine, which became a prime ingredient in a variety of over-the-counter tonics for sinus problems and other ailments. Because of its energizing effects, beverage makers put it in their wines and sodas and laborers in the South sniffed it to get through grueling work shifts.
Bayer, another German pharmaceutical company, began marketing heroin in the 1890s. It often came in pill form, without prescription, and was used to treat the flu and respiratory ailments. But it came to be sniffed — and later injected — by those looking for a more intense high or a substitute for other drugs, whether it was morphine in 1905 or opioid pain pills like Vicodin in 2015.
The Early 1900s: From Cure To Curse
In the early 1900s cocaine shifted from a consumer fad into reviled epidemic, as physicians began documenting addiction problems and police chiefs linked recreational cocaine use to prostitution and violent crime. It led to the first national effort to contain a drug epidemic: In 1914, Congress passed the Harrison Act, which said cocaine and heroin could be sold only as a prescription medicine, not in over-the-counter remedies or in consumer products.
Historians believe a growing stigma attached to cocaine use was the main reason the epidemic declined, but they say enforcement of the Harrison Act — and its impact on prices — also was important. Cocaine and heroin got much more expensive when they were driven underground.
Drugs were still abused in the later years in pockets of society — cocaine use was rampant in Hollywood in the 1920s, for example. But economics and politics helped prevent large-scale epidemics for a time. The Great Depression meant few had the disposable income for an illicit drug habit, and World War II decimated the supply of drugs from overseas.
“There’s no customs patrol more efficient than a U-boat,” said Courtwright, the University of North Florida historian.
Mid-20th Century: The First War On Drugs
Alcohol and cigarettes were — and remain — the nation’s primary addictions. Both kill far more people than drugs. But since the middle of the century, there’s been wave after wave of other drug abuse outbreaks.
Amphetamines, developed in the 1930s, took off in the 1950s. Marketed by drug companies and promoted by doctors, they were used for weight loss, anxiety and depression. Methamphetamine, developed by the Burroughs Wellcome drug company, was often prescribed as a diet pill and abused by those attracted by the surge of energy it produced. Users who injected it were known as “speed freaks.”
“The speed freak is, in many ways, an outcast in a society of outcasts. He is regarded as a fool by heroin addicts, as insane and violent by those using psychedelics and marijuana, and a ‘bust’ by non-drug using hustlers,” wrote Dr. Roger Smith, a criminologist who studied drug use in San Francisco in the late 1960s.
Greater regulation of the drugs in 1970, along with the stigma attached to speed freaks, caused the drugs to recede as others became more widely used.
In the 1960s and 1970s, heroin use surged, prompted in part by Vietnam War soldiers who were exposed to it while fighting overseas. Unlike the doctor-driven previous drug epidemics, this one victimized poor inner-city neighborhoods most.
In 1970 and 1971, in New York City, more adolescents, many of them black and Puerto Rican, died of heroin-related incidents than any other cause. There was little compassion then for heroin addicts, recalled John de Miranda, a longtime addiction professional who worked with homeless men in Boston’s South End in the early 1970s. “We basically cared for the men nobody else wanted to deal with,” he said.
President Richard Nixon’s 1971 “war on drugs” declaration kicked off a long period of attacking the drug problem with beefed up law enforcement and tougher sentences for users and dealers. The approach did cut down foreign shipments of heroin and marijuana, but those successes were temporary and many historians argue Nixon’s war ultimately was a losing effort.
Late 20th Century: Cocaine On High
Heroin use faded in the late ’70s, but cocaine was on its way back, first in powder form and then becoming an epidemic of crack in the 1980s when a supply glut prompted dealers to sell hardened cocaine rocks that sold for $5 to $10 on the street.
Many young thrill-seekers, wary of heroin and needles, thought crack was less dangerous because it was smoked like marijuana.
Like the heroin surge before it, crack was seen as tied to urban blight and violent crime. This triggered a new drug war, including the “this is your brain on drugs” TV spots that showed frying eggs, and harsh jail sentences for the sale and possession of crack that were far more severe than the penalties for regular cocaine.
The crack epidemic died out in the 1990s, tailing off at roughly the same time both in cities that aggressively arrested people and cities that didn’t. Experts said the police crackdown contributed, but more important was society’s growing repulsion to the drugs. Families and communities were shattered by crack-related murders and arrests. The drug’s users came to be regarded as disgraceful “crackheads.” Even risk-taking kids, looking for new highs, started to avoid crack.
Today’s Opioid Epidemic
In 1900, when cocaine and heroin were legal and popular, there were 250,000 Americans with a drug addiction, according to one historical estimate. That was about 1 in 300 Americans. The estimate today is 1 in 133, and the drugs are deadlier than ever.
“In all my years I’ve worked in the substance abuse field, I’ve never had so many patients die,” said Joan Hartman, vice president of behavioral health services for Illinois-based Chestnut Health Systems, who has been working in treatment for three decades.
There were fewer than 3,000 overdose deaths in 1970, when a heroin epidemic was raging in U.S. cities. There were fewer than 5,000 recorded in 1988, around the height of the crack epidemic.
More than 64,000 Americans died from drug overdoses last year, according to the U.S. Centers for Disease Control and Prevention.
This epidemic started around 1995, kicked off by a drug called OxyContin, which like heroin and morphine before it, was meant to be a safer and more effective opioid. OxyContin and competitor drugs were designed to release the medication slowly over long periods of time, making them and supposedly safe and effective enough to use for months to treat chronic pain. But patients found themselves hooked and wanting more, and drug abusers found they could crush the tablets and snort or inject them, delivering the drug to the bloodstream much more quickly.
Aggressive marketing and distribution pushed hundreds of millions of pills into communities. Then more and more addicts turned to cheaper alternatives, bought illegally, like heroin and fentanyl, an opioid medication developed to treat intense, end-of-life pain in cancer patients that is 50 to 100 times more powerful than morphine.
“It’s a very complex epidemic” that is nowhere close to being over, said Dr. Anne Schuchat, the CDC’s principal deputy director, in an interview earlier this year.